We’re delighted to share that Pixel Media Technologies has named Daisy Appeal as their Charity of the Year, marking the beginning of an impactful partnership.
Three artwork designs have been created to convey the aspects of the charity's work.
Professor Nick Stafford, Chair of the Board of Trustees, said:
Over the next 12 months, Daisy Appeal will benefit from extensive advertising across Pixel Media Technologies’ digital boards in Hull. This provides an exceptional platform to reach thousands of people every day, significantly increasing awareness of our mission and the life-changing impact of early diagnosis and advanced medical research.
Opportunities like this are invaluable. Greater visibility means more people can learn about the pioneering research, diagnostics and treatments supported by Daisy Appeal - and ultimately, more lives can be changed and saved.
This generous support will play a key role in helping us raise awareness of Daisy Appeal, the vital work we do, and our ongoing fundraising efforts - including our “Scan for Life” campaign, which aims to raise £3 million for a state-of-the-art digital PET-CT scanner at Castle Hill Hospital.
Paul Cartmell, Managing Director of Pixel Media Technologies, said:
We are pleased to be able to support Daisy Appeal in this way. Pixel Media Technologies specialises in digital billboard advertising and classic roadside media, placing brands directly in front of over 500,000 vehicles every week across some of the busiest routes in the region.
From major commuter roads to high-dwell traffic junctions, our network is designed to deliver maximum visibility, repeated exposure, and measurable impact.
Daisy Appeal would like to extend its sincere thanks to Pixel Media Technologies for their generosity and commitment. Their support will help us continue to shine a light on work that truly matters.
Simple ways to support the Daisy Appeal
100% of the donations received go to fund vital lifesaving research and provision of medical scanning facilities.
Please note all funds are used in full by the charity to further its objectives.
The Hull and East Yorkshire Medical Research Centre
A Charitable Company Limited by Guarantee in England and Wales. Company No. 4017833
Registered office: Daisy Building, Castle Hill Hospital, Castle Road, Cottingham HU16 5JQ Registered Charity No. 1095652
